Hidden in the darkest of basements on the 13th floor is a secret laboratory where SCAdigital’s wild-haired scientists madly experiment with the latest in ad technology innovations. From the ever-expanding depths of this lair, AdLab was born…

SCAdigital’s AdLab is a specialty division for the ideation, conceptualisation & production of innovative digital ad formats. With a mobile-first mindset, AdLab works alongside Sales, Operations & The Studio teams to develop and deliver all forms of cross-device rich media solutions.


Mobile Rich Media

Desktop Rich Media

Mobile Standard Display

Desktop Standard Display


Native Editorial & Social Media

Digital Advertising Guidelines