SCA today announced that it is launching eight Digital Audio Broadcasting (DAB+) digital radio stations from the Hit and Triple M networks on the Gold Coast, bringing local listeners the best of digital radio music and entertainment offerings for the first time.

The Gold Coast will be the 10th city in Australia to have DAB+, which provides more spectrum efficient technology than AM and FM and offers better audio and text information for its programs.

In addition to its two FM stations, 90.9 Sea FM and 92.5 Triple M, SCA will launch six new digital radio stations across its Triple M, Hit and LiSTNR brands.

Available from today, listeners will be able to hear four new Triple M DAB+ digital stations, including 92.5 Triple M with breakfast show Flan, Ali & Spida, Triple M Classic Rock, Triple M 80s and Triple M 90s which is hosted by Killing Heidi lead singer, Ella Hooper.

On the Hit Network, the Gold Coast can now hear 90.9 Sea FM with the Gold Coast’s #1 breakfast show[1], Bianca, Dan & Ben, Easy 80s Hits, and the Dannii Minogue hosted station, Oldskool 90 Hits, along with newly launched LiSTNR station, RnB FRIDAYS Radio providing the best RnB hits 24/7, which includes breakfast show, Mike E & Emma from 7-10am weekdays.

Combined with its LiSTNR, SoundCloud partnership, Triple M and Hit networks, SCA has 11 DAB+ stations in its stable, reaching more than 955,000 people each week[2], and continues to grow its digital radio audience, doubling its listenership since 2017[3].

SCA Head of Music & Provincial Group Content Director, Mickey Maher, said: “We are so excited to share our Hit and Triple M DAB+ stations with audiences on the Gold Coast, and know they will love the new variety and quality content we have on offer.

“Our Hit and Triple M DAB+ stations now offer the Gold Coast a broad range of music genres to cater for a range of tastes and let’s not forget the calibre of hosts including Dannii Minogue, Ella Hooper, and Mike E & Emma.”

Gold Coast’s DAB+ digital radio stations are accessible from today on DAB+ and available via LiSTNR.

About SCA (Southern Cross Austereo)  

Southern Cross Austereo (SCA) is one of Australia’s leading media companies reaching more than 95% of the Australian population through its radio, television, and digital assets. Under the Triple M and Hit network brands, SCA owns 99 stations across FM, AM, and DAB+ radio.  SCA provides national sales representation for 23 regional radio stations. SCA broadcasts 94 free to air TV signals across regional Australia, reaching 2.8 million people a week, with Network 10 programming and advertising representation across Australia’s East Coast, Seven Network programming in Tasmania and Darwin, and Seven, Nine and Ten programming in Spencer Gulf. SCA also features Sky News Regional in 17 markets across regional Queensland, southern NSW, and Victoria. SCA operates LiSTNR, Australia’s free, personalised digital audio destination for consumers featuring radio, podcasts, music, and news. SCA provides Australian sales representation for global open audio platform SoundCloud and Sonos Radio. SCA's premium brands are supported by social media, live events and digital platforms that deliver national and local entertainment, news and sport content. www.southerncrossaustereo.com.au

[1] Source: GfK Gold Coast Survey #3 2021. P10+, Mon-Sun ROS/Mon-Fri 05.30-09.00.

[2] Source: GFK Radio Ratings (ERAM). Survey 1 2022. All People 10+. Metro, SCA Network & SCA Aligned SCA DAB+ (Buddha, Easy 80s, Oldskool 90s, RnB Fridays, Dance, Classic Rock, Modern, Country, 90s, 80s, and Hard n’ Heavy)

[3] Source: GFK Radio Ratings (ERAM). Survey 6 2017 - 1 2022. All People 10+.  Metro, SCA Network & SCA Aligned SCA DAB+ (HIT Buddha, HIT Easy, HIT Oldskool, HIT Urban HIT Dance, Classic Rock, Modern Rock, Greatest Hits, Country, Soft Rock, Hard n Heavy)