The policy applies to Southern Cross Austereo Pty Ltd and its related companies (together “SCA”). When you use our websites or mobile apps (our “Platforms”), we may collect, use, disclose and otherwise handle data about your use of those services but which does not identify you.
Cookies and web beacons do not identify users personally, but they do allow us to collect certain information including users’ IP addresses or other unique identifiers for the devices used to access our Platforms (such as mobile phones, tablets, etc) and to track how users interact with the pages and content on our Platforms.
We have implemented Google Analytics’ Demographics and Interest Reporting and Krux DMP on our websites to collect data related to the demographics and interests of visitors to our websites. We are not able to identify individuals from the data we collect via this tool, nor do we attempt to do so.
By collecting this data we can analyse how visitors engage with our websites, so that we can improve our online offerings for our audiences.
You can opt out of the Google Analytics’ Demographics and Interest Reporting tool by clicking here.
Some of our Platforms also use Nielsen proprietary measurement software, which allows you to contribute to market research and audience ratings services, although we cannot identify you from this information. To learn more about this software and your choices in relation to it, please click here.
We also use third party applications to assist in providing you with targeted advertising based on your online activities. Again, we cannot identify you from the data that we collect from or share with these third parties.
You have the ability to opt out of these third party applications by clicking here. This does not mean that you will no longer receive advertising, just that the ads you see will no longer be based on your online activities.
SCA will review this Website and App Policy from time to time to ensure that it accurately reflects our practices and procedures as well as any changes in the law. We will notify you of any changes to this Policy by posting an amended version on our Platforms, and changes will take effect from the date of posting.
Last updated: February 2019