“What a great result for the hard work the teams of Triple M and Hit deliver daily with so much passion and commitment for the Mid North Coast and its people. We pride ourselves on delivering high-quality content for our community with great music, entertainment and information. It is fantastic to see the support we get in return to be the region's #1 and #2 stations. Triple M and Hit are trusted brands in the community and turn to us in emergencies such as the recent floods in the area and we in turn will support our Mid North Coast community. Thank you, Mid North Coast.”
GM Mid North Coast – Mike Crowhurst
SCA are #1 and #2 Station Listened to Most in Port Macquarie
Triple M Mid North Coast #1 Station Listened to Most P10+: 31.8%
HIT102.3 Mid North Coast #2 Station Listened to Most P10+: 21.5%
86,600 people tune into an SCA station each week in Port Macquarie (up +1.2% in cume reach since the 2017 survey)
SCA reaches 67.3% of the Port Macquarie radio market.
Source: Xtra Insights Port Macquarie Survey #1 2021, P10+/W30-54, Mon-Sun ROS/Mon-Fri 4-7pm, Station Listened to Most/Cume Reach (00’s).
“It’s an outstanding result for Hit especially in Breakfast with Gawndy & Maz, being new to the Mid North Coast they didn’t miss a beat with an excellent first survey. Carrie & Tommy are #1 again for the drive home and our morning show has seen healthy growth with Nicole Cooper leading the charge in ensuring we’re fiercely local for our Port Macquarie listeners.”
Head of Content, Metro - Mathew Eggleston
#1 Drive Most P10+: 28.1%
#1 Station Listened to Most F30-54: 33.7%
#1 Station Listened to Most People Under 40: 40.2%
#1 Station Listened to Most P18-54: 31.7%
43,600 people tune into HIT102.3 Mid North Coast each week in Port Macquarie (up +4.3% in cume reach since the last survey in 2017)
Source: Xtra Insights Port Macquarie Survey #1 2021, P10+/W30-54, Mon-Sun ROS/Mon-Fri 4-7pm, Station Listened to Most/Cume Reach (00’s).
"Mark Strachan dominating breakfast on the Mid North Coast, as he has done for 30 years, is the foundation for the great result of Triple M being the most listened to station on the Mid North Coast."
Triple M Regional Content Director, NSW - Duncan Potts
#1 Station Listened to Most P10+: 31.8%
#1 Breakfast Most P10+: 31.6%
#1 Station Listened to Most P25-54: 31.6%
#1 Station Listened to Most P40+: 37.7%
62,800 people tune into TRIPLE M Mid North Coast each week in Port Macquarie (up +9.6% in cume reach since the last survey in 2017)
Source: Xtra Insights Port Macquarie Survey #1 2021, P10+/W30-54, Mon-Sun ROS/Mon-Fri 4-7pm, Station Listened to Most/Cume Reach (00’s).
