Overview

The Mobile Drive-by is a custom built video experience for the modern scrolling user.  As the user scrolls through the site content, the Drive-by pins the video to the top of the page keeping out of the user's way whilst ensuring a viewable advertising experience.

Demo Link: (requires a mobile browser): View Demo

Platform: Mobile Web

Format: 15 Seconds

Size: 320×50 / 375x160

Browser/Device: iPhone: iOS 10+ / iPhone 5 and up. Safari and Chrome browsers.

Android: OS 6+  Samsung S5 and up screen size. Android stock and Chrome browsers

Guidelines

  • 15 second Video

  • Served to mobile web only (no apps)

  • Frequency capped at 1 impression per user, per day

Mobile Supported Actions

  • Press/Tap to Call (direct connection from the phone to the advertisers call centre)

  • Press/Tap to download iOS application (link to page in App store)

  • Press/Tap to download pod cast or song from iTunes

  • Press/Tap to link to your mobile site

Specs and Templates

For clients building their own creative, click here for detailed specs and templates. If SCA is producing creative for your campaign, please supply the following:

  • Campaign imagery

  • 15 sec Video Asset (16:9 Aspect Ratio, Minimum Resolution: 970 x 540)

  • Client’s brand guidelines/style guide

  • Fonts

  • Logos

There is a 10-day turnaround for production of animated ads

Please Note: Demo link below requires a mobile browser.