Advertising
Southern Cross Austereo Sales
Understanding advertisers business needs.
Overview
Southern Cross Austereo is one of Australia's most diverse media brands. Our portfolio of assets extend across metro and regional radio, regional TV and digital. Our combined geographical coverage has the potential to reach 95% of Australians.
In metropolitan areas, Southern Cross Austereo engages approximately five million Australians each week. Regionally, our combined radio and TV offer has a potential audience of 8.34 million people which is close to 40% of all Australians.
Our expertise in content creation, integrated multi-platform campaigns, strategy, research and experiential events allow us to offer advertisers compelling entertainment media solutions that deliver real results.
About Southern Cross Austereo - Sales
Southern Cross Austereo - Sales, is home to the largest metropolitan based radio and regional TV sales team in the country.
Radio Division
The radio division represents a total of 140 stations across 68 markets nationally.
79 of these stations are wholly owned by Southern Cross Austereo, and 2 are joint ventures. The remaining 59 stations are independently owned groups of stations which Southern Cross Austereo represent on their behalf.
TV Division
The TV division looks after 19 regional free to air television licenses. These licenses cover 30 regional sub markets (or population centres) across the country.
Digital Division
The digital division is responsible for online advertising and integration across 85 websites nationally alongside the development of microsites, mobile apps, online video and social media campaigns for clients.
This combined offer allows media buying across multi-platforms in metro and regional markets to be more unified, simplified and streamlined, providing better value and greater impact for our clients.
Download Southern Cross Austereo's radio coverage summary
Download Southern Cross Austereo's regional TV coverage summary
TESTIMONIALS
"We always enjoy working with Southern Cross Austereo because they get it, they're creative, have a can-do attitude, nothing is ever "too much trouble" and they never fail to exceed our expectations."
Jacqui Moore Group, Brand Communications Manager - Fosters Australia
Source: Nielsen Metropolitan Radio Surveys and Panorama